MEET SHANNA
Shanna Gualtieri is a seasoned digital marketing and e-commerce consultant based in Melbourne, Australia, with over 18 years of experience in the industry. She has collaborated with a diverse array of brands, including Grown Alchemist, Le Specs, Levi’s, Dr Naomi Skin, Upstate Studios, and Radical Yes, to elevate their digital presence and drive measurable growth.
Throughout her career, Shanna has managed significant digital projects worldwide. She played a pivotal role in launching Harrods.com's Christmas and Fashion campaigns in London. In Dubai, she led the launch of Marks and Spencer's first e-commerce site in the Middle East. She served as the lead project manager for the Amber Rewards Mobile App, a bilingual loyalty application used by customers shopping across 75 renowned brands such as Gucci, Bloomingdale's, and Harvey Nichols.
Upon returning to Melbourne, Shanna continued to make significant contributions to the digital landscape. As a Digital Strategist for The Virgin Australia Melbourne Fashion Festival, she successfully delivered a "Shop The Runway" e-commerce activation, pioneering the "See now, Buy now" concept. She also launched new e-commerce sites for Elle Macpherson, Kayser, and Fine Lines lingerie and managed clients, including Levi’s, Scanlan Theodore, and Le Specs, through her consultancy.
Conversion rate optimisation, SITE visits, and revenue — Don’t worry, these Metrics are SHNANNA’S ABSOLUTE happy place!
Shanna's expertise encompasses a wide range of digital marketing services, including website audits, digital project management, paid media strategies, advertising and email copywriting, digital strategy development, email marketing content planning, SEO audits, employee training, and custom reporting dashboards. Her approach is tailored to meet each industry's unique needs and challenges, providing cost-effective expertise and honest reporting to ensure clients always know where their resources are being allocated.
Clients have praised Shanna for her strategic insights and impactful results. Gail Asbell, Co-CEO and Co-Founder of Upstate Studios, noted that Shanna's expertise in SEO and paid ads significantly enhanced their strategic approach, yielding tangible and impressive results. Teddy Bell, Head of Retail at Grown Alchemist Australia & New Zealand, described Shanna as a digital powerhouse who delivers brand-aligned, solution-focused results with unparalleled tenacity.
Shanna's commitment to demystifying digital marketing complexities and integrating them into overall business strategies has made her a trusted partner for ambitious brands seeking clear, quantifiable success in the digital realm.
THE REAL MAGIC LIES IN THE HOW
REAL CUSTOMERS.
REAL RESULTS.
“Shanna has been a game-changer for Upstate. Her expertise in SEO and paid ads has significantly enhanced our strategic approach, yielding tangible and impressive results. Shanna's impact extends far beyond the expected, making her an invaluable asset to our marketing efforts.”
- Gail Absell | Co-CEO and Co-Founder | Upstate Studios