SEO AUDITS
AND STRATEGY

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I MAKE YOUR BUSINESS EASY TO FIND.

Google your business and it’s nowhere to be found? Competitors outranking you while your traffic stalls? I know how to fix it.

BE SEEN, HEARD AND FOUND

Detailed audits and a clear SEO strategy, so customers find you first on Google and in AI search.

SEO isn’t about ticking boxes. It’s about traffic that converts. I find the hidden opportunities, whether you’re launching a new site or improving the one you have.

I’ve led SEO for global brands for over six years. I fix the technical issues, find high-value keywords and match your content to what your customers search for.

KEY INCLUSIONS

What’s included:

COMPREHENSIVE
TECHNICAL AUDITS

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  • Thorough analysis of your website’s technical structure to uncover and resolve hidden SEO barriers, such as broken links, crawl errors, and slow loading speeds.

  • Identification of backend issues like indexing problems or mobile usability challenges that may hinder search engine rankings.

  • Clear, actionable recommendations to ensure your website meets search engine best practices.

IN-DEPTH KEYWORD
RESEARCH

Magnifying glass icon with the letter 'W' inside.

  • Extensive research to identify high-performing keywords tailored to your industry, target audience, and business objectives.

  • Strategic focus on keywords that attract qualified traffic, driving both visibility and conversions.

  • Insights into competitor keyword usage to help position your business ahead in search rankings.

CONTENT
OPTIMISATION

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  • Review and refinement of existing website content to align with target keywords and improve search engine rankings.

  • Recommendations for creating fresh, high-quality content that resonates with your audience and boosts engagement.

  • Integration of SEO best practices, including metadata, internal linking, and user-friendly formatting, to maximise content performance.

Schedule a complimentary consultation

Book now

REAL CUSTOMERS.
REAL RESULTS.

“During her work for White & Co, Shanna managed multiple external agencies and drove the growth of the Paid Search, Paid Social, and SEO channels. Shanna is a highly motivated individual with the ability to provide valuable business insights and recommendations. She takes a hands-on approach to her work, delivering critical optimisations quickly while remaining responsive to a changing retail space. She was easy and enjoyable to work with and a highly valued member of our overall team.”
- Taylah McKee | Head of Digital | White & Co