CUSTOM
REPORTING AND ANALYTICS

A black ballpoint pen resting on an open spiral-bound notebook with blank white pages, placed on a wooden surface.

KNOW WHAT’S WORKING. CUT WHAT ISN’T.

You’ve got data everywhere and no clear answers. I turn your numbers into one simple view of what’s driving revenue, so every decision is easier.

MAKE SMARTER DECISIONS, FASTER.

I build dashboards and reports that show you what matters, in plain English.

Most reports are a wall of numbers nobody reads. I start with your business goals, set the KPIs that matter, then build reporting around them. Shopify, GA4, Klaviyo, Meta, Google. One view, not five logins.

I don’t just hand you a dashboard. I tell you what the numbers mean and what to do next. Every report ends with clear actions.

I use AI to pull the data together and spot trends faster. You get sharper insight in less time, and I spend my time on the thinking, not the spreadsheets.


WHAT’S INCLUDED

Every reporting engagement covers three areas:

KPIS AND DASHBOARDS

Icon of a globe with a magnifying glass, representing global search or internet exploration.
  • I set the KPIs that tie to revenue, not vanity metrics.

  • I build a live dashboard your whole team can read.

  • I connect your channels so you see the full picture in one place.

CHANNEL PERFORMANCE

Line graph with an upward trend and an eye icon, representing data analysis or visual insight.
  • I report on paid media, email, SEO and ecommerce side by side.

  • I show where your budget works hardest and where it’s wasted.

  • I hold your agencies to account with clear numbers.

INSIGHTS AND ACTIONS

Outline of a checklist with three check marks and a pen
  • I give you a monthly or quarterly review in plain English.

  • I flag trends, risks and opportunities early.

  • Every report ends with clear next steps.


BOOK A FREE DISCOVERY CALL

REAL CUSTOMERS.
REAL RESULTS.

“Shanna is our digital marketing Guru! Truly a professional. Her knowledge, expertise, years of experience and proactive approach in this ever changing industry is second to none. She covers all aspects of digital marketing with precision, results and creativity.

I highly recommend her services to anyone looking to elevate their digital marketing efforts. We look forward to continuous growth and we are thrilled to have Shanna as a crucial part of our business.”
- Karen Soldo | Co-Founder | Sielo Skincare