TRAINING AND WORKSHOPS

Top-down view of four women working at a light wooden table with laptops, tablets, smartphones, notebooks, coffee cups, and glasses of coffee, in a well-lit, modern office space.

TWO HOURS. A CLEAR PLAN. A TEAM THAT KNOWS WHAT TO DO NEXT.

Your team is capable. They just need direction. My workshops cut through the noise and leave you with a practical roadmap you can act on straight away.

GIVE YOUR TEAM THE SKILLS TO OWN IT.

Hands-on training in strategy, AI, SEO, analytics and paid media. Built around your business, not a generic slide deck.

Every workshop is tailored to your brand and your team. I do the prep beforehand. I review your marketing, your data and your goals. Then we spend two focused hours working through it together. You leave with written actions and a roadmap, not a pile of notes.

I’ve led marketing at Harrods.com, Marks & Spencer, Grown Alchemist and Dr Naomi Skin. I know how to turn complex topics, from A/B testing to development sprints, into simple frameworks that stick.

I bring an AI-first lens to every session. I show your team where AI saves hours, where it still needs a human, and how to use it without your brand sounding like everyone else.

Workshops are $1,500 + GST. That covers the prep, the two-hour session and your written roadmap.


WHAT’S INCLUDED

Each workshop focuses on what your team needs most:

STRATEGY AND ROADMAP

A simple line drawing of a person pointing at a presentation board with an upward trending arrow, symbolizing growth or progress.
  • I review your marketing before we meet, so we go straight to what matters.

  • We set priorities, channels and goals together.

  • You get a written roadmap with clear next steps.

AI FOR MARKETING

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  • I show your team which AI tools are worth using and which to skip.

  • We build workflows for content, email and ads that save hours every week.

  • I set guardrails so everything AI makes stays on brand.

SEO, ANALYTICS AND PAID MEDIA

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  • SEO: keywords, on-page basics and content that ranks.

  • Analytics: the KPIs that matter and how to read them.

  • Paid media: setting strategy, briefing creative and holding your agency to account.


BOOK A FREE DISCOVERY CALL

REAL CUSTOMERS.
REAL RESULTS.

“Shanna has been an incredible asset to my business. I have been let down and given the run around by a number of ad companies, but Shanna has made such a difference in such a short amount of time. I am so grateful I have found her.”
- Tara | The Gentle Sleep Specialist